Tourism strength in a Yamba cluster
LESSONS learned by Clarence marine engineers may help Yamba's new Tourism and Hospitality Cluster, which held its first meeting several months ago.
Clarence Valley Council's director of environment, planning and community, Des Schroder, said the direction taken by the cluster would be up to its members, as the intention was for it to be a self-help operation making use of the talents and experiences of the group to solve problems and take advantage of opportunities.
He said whichever direction it took, the council was hoping that the Yamba cluster could repeat the success of the valley's marine engineering cluster.
Clarence Valley marine engineering cluster members have solved the problem of a lack of training for their staff in a local industry made of up of small business operators, by using their combined numbers to organise specific TAFE training.
Mr Schroder said Yamba was "the new Byron" with a lot of traffic, especially from south east Queensland, bypassing Byron Bay and heading to Yamba.
And tourism was recording annual growth of 15% and the town was attracting publicity for its good food, food producers, markets, surf, accommodation and its "vibe".
"Our biggest season is the Queensland school holidays," Des said.
"Fifty-four per cent of our tourists are from south east Qeensland. People are yearning for the traditional holiday experience -the laid back, quieter village atmosphere with no high rise."