Could blue wine be the next big alcoholic trend?
WOULD you drink blue wine? No? Well it might become common place in the near future, after a Spanish company called Gik announced it is trying its hand at making blue wine.
The website for the company said that the wine is "a sweet and blue drink with 11.5 [percent] alcohol.”
The team that created the wine is apparently all young people with no traditional wine education, all in their 20s with no prior experience with the product.
They "are not business people but creators: designers, programmers, artists and musicians,” the company said.
"They work without hierarchy; horizontally.”
Perhaps they're drinking more of their product than selling?
The wine itself is made from a blend of red and white grapes from Spain's Basque region, Gik.
It is still unclear how the inventors have managed to get the vibrant blue colour.
Gik seems like they want us to ask "Why blue wine?” simply so they can answer, "Why not?”
The website is gik.blue, and the bottle has a man with the head of a very pensive dog on the label.
Who's up for a taste test?