The world's population is growing at a rate of 80 million people per year with much of this growth expected to come from developing countries in Asia. As the global population increases, so too does the demand for food, particularly higher quality red meat and seafood. Demand for these products that are more responsive to higher incomes in developing countries Australia is a leading exporter of beef, veal, lamb, mutton, goat meat and seafood to Asia. Australia has a reputation around the world as a leading producer of high quality, safe and nutritious red meat and seafood, underpinned by strict trace ability and quality assurance systems to meet international customer requirements. At M & E Wholesale we use our vast network and years of experience to source the finest produce in Australia. We specialise in sourcing red meat and seafood produce from a variety of Australian wholesalers and suppliers and exporting direct to Hong Kong and China where we have numerous buyers looking for top quality produce. Distribution channels for exports into Hong Kong and China are complex and exporters rely on various intermediaries: licensed import agents, distributors, wholesalers and sub-distributors. In the red meat and seafood sector, Hong Kong and Chinese distributors tend to specialise, hence are unlikely to have the extensive distribution networks to justify exclusivity. Selecting a suitable, reputable partner and the right market is crucial.